PH Alpha Design (PHA) announced that it has been named ‘World’s Best’ in both the Retail Architecture and Leisure Architecture categories at the final of the 21st International Property Awards Final held at London’s Marriott Hotel Grosvenor Square. PH Alpha Design (PHA) is an international architectural and interior design practice with fresh ideas and abundant energy to meet the challenges of designing for an ever changing market. PHA competed against the best property professionals in the world to win both the ‘Best in Asia Pacific’ and ‘Best International’, the highest accolades in the property industry, with their projects Junfa Eye of Spring for the Retails Architecture and Shengming World Leisure City for the Leisure Architecture.
PH Alpha Design is an international architectural and interior design practice with fresh ideas and abundant energy to meet the challenges of designing for an ever changing market.
Kunming Junfa Eye of Spring – Winner of Best Retail Architecture, International, Best Retail Architecture, Asia Pacific and 5-Star Best Retail Architecture, China
The Junfa Eye of Spring project, is located in the heart of Kunming, facing the central plaza of Kunming – Spring Plaza and with direct access below ground to three ma¬jor mass transit rail routes and In-Town airport check in hall, which will not only create a brand new destination and shopping experience for the city, but it will also become a transportation hub of Kunming. The design concept for this project takes its inspiration from the free flowing movement of the spring breezes, a feature of Kunming known also as the ‘City of Eternal Spring’. The innovative design of the shopping mall will create an iconic landmark and unique facility for the city of Kunming.
The Shengming World Leisure City, is located in the center of Chongqing Yubei District Airport Innovative Economic Corridor, No. 10 MTR passes by the east of the site with two exits on its north-eastern corner, and main highway leading to the airport. Project extends along the surrounding roads to provide excellent commercial display facilities along the facade. On both north-western and eastern sides, there are two large commercial entrances and urban plazas. There is also a third entrance is in the north western corner to attract customers into the Retail Outlets and Leisure Pavilion. Based on the local topographic conditions, the project takes advantage of the local terrain to create a ‘multi-entrance, multi-level shopping space that greatly enhances the commercial value on all floor levels within the scheme. A large outdoor entertainment stage in the centre of the development is designed to connect the Retail Outlets, Leisure Pavilion and Cinema City.
The International Property Awards are judged by an independent panel of 70 industry experts. Judging focuses on design, innovation, and originality. The judging panel is chaired by Lord Caithness and Lord Best, members of the House of Lords in the UK Parliament. The International Property Awards is the world’s largest, most prestigious, and widely recognised programme. Worldwide, the 2015 International Property Awards has received more than 2000 entries from over 110 countries in total this year. Winners have competed against companies from Europe, Asia Pacific, the Americas, Africa, Arabia, and the UK to become the ‘World’s Best’ in their field.